Archive for the ‘Ty's Stuff’ Category

Usher in the holiday season with Rudolph

Monday, November 2nd, 2009

I don’t know about you, but for me, pretty much after Halloween passes, it’s just a blink of the eyes before we’re at New Year’s. It happens every year, and every year I’m confused by it. This year I’ve decided to embrace it; I officially declare it to be Holiday Season, now, and while that may still irk me a little (it’s not even Thanksgiving yet, after all), at least maybe I’ll be less surprised when Christmas arrives.

Anyway—with that in mind—it seems like a great time to point out that Rudolph and his friends have arrived at Ty’s Toy Box, and there’s a great array of products for the whole family. You can stuff stockings with Clarice’s lip balm, surprise your favorite individualist with a Celebrate Nonconformity ornament, or perhaps you know someone special who wants to be a dentist. Really, I don’t know anyone who doesn’t love Rudolph, Herbie, and the whole gang on the Island of Misfit Toys, so chances are excellent you’ll be able to find something for everyone.

You may think it’s a little early for this, but trust me—it’s not. It’ll be December before you know it!

All hail Olivia the Pig!

Monday, October 26th, 2009

I have a little crush on Olivia. I can’t help it; she’s simply adorable, and she gives me an excuse to call my children piglets. (What? Oh, like you’ve never done that.)

I love everything about her, and although my children have outgrown her, a bit, I still love her official website and playing with all it has to offer. Did you know that Olivia creator Ian Falconer comes from a background in art (that explains the sparse but so demonstrative illustrations, yes?) and came up with Olivia based on his niece? It’s true, and I learned it on the website.

And now there’s a slew of new merchandise in the Olivia the Pig Store here at Ty’s Toy Box, just in time for the holidays.

I cannot imagine what spirited little one wouldn’t want a personalized Olivia t-shirt. And they come in adult sizes, too, which means that even I can proudly declare that wearing a tiara makes every day magnificent. Hee.

If you can’t find something there you have to have, well, I fear you just may not have a soul.

Hooray for new Mr. Men gear!

Monday, October 12th, 2009

I know that it’s a show meant for little kids, and maybe part of it is a bit of precocious nostalgia, but my “big” kids absolutely love the Mr. Men Show. If they stay home sick? That’s what they’re looking for on the television. It’s kind of adorable.

Then again, what’s not to like—there’s a Mr. Men or Little Miss character to suit everyone, and they’re so delightfully goofy, they appeal to kids (and adults) of all ages.

Well, we’re thrilled to announce that the Mr. Men Store here at Ty’s has been revamped and restocked and now carries just about anything you could possibly want for your favorite Mr. Men and Little Miss enthusiast. From personalized clothing to books and DVDs to toys and games, if it’s Mr. Men or Little Miss themed, you’ll find it here.

Now, don’t make me launch into a story that starts, “Back in my day, we only had little square Mr. Men books, and they cost a dollar apiece, and we liked it….” Because I totally will, and a story like that can only end with, “You darn kids get off of my lawn.”

So yeah, the characters have been around for a while. But they’re still awesome, and it’s always fun to watch your kids fall in love with something you loved as a kid.

Countdown to Halloween with Spookley

Monday, September 28th, 2009

I don’t know about you, but I’m still wondering where summer went. And now it’s practically the end of September, which means that Halloween is nearly upon us, and once again I’m trying to deal with my kids changing their minds every five minutes about what costumes they want. That’s not even mentioning the candy corn on the grocery shelves that calls to me every time I walk by.

(It’s hard being me. At least in the fall.)

Anyway, Ty’s Toy Box has the cure for the Halloween blues, or at least plenty of Halloween costumes from which to choose, not to mention an entire store dedicated to Spookley the Square Pumpkin.

Have you met Spookley? Here he is:

To find out when the Spookley film will be playing in your area this October, check out the Kidtoon Films site.

And remember—if you shop for a Halloween costume right now, a month in advance, you totally deserve candy corn. I’m sure I read that somewhere.

She’s come a berry long way, baby!

Tuesday, September 8th, 2009

If you’re as old as I am (very, very old—just ask my kids), then you, too, remember when Strawberry Shortcake first arrived on the scene in the early 1980s. By that time I was really too old to play with dolls (see, I told you I was old), but that didn’t stop me from becoming totally enamored of the little scented dolls some of the little girls I babysat for had. What wasn’t to like? Strawberry Shortcake and her gang were plucky, spirited, and they smelled good enough to eat.

Over the years, she’s gone through a transformation or two, it’s true. Her giant bonnet and her bloomers are gone. She looks a little older, a little more hip to the styles of today, but she’s still the cute little girl she’s always been, and she’s just as popular now as ever.

We’re pleased to announce that the Strawberry Shortcake Store here at Ty’s Toy Box is freshly stocked with all of the latest and greatest berry cool merchandise—from the newest Strawberry Shortcake dolls to our exclusive personalized shirts, we’ve got it all.

And yes—the dolls are still scented. Awesome.

Sid the Science Kid has arrived at Ty’s!

Monday, July 6th, 2009

If you have a preschooler, chances are you’re already plenty familiar with Sid the Science Kid. He’s all about making learning fun, and it’s hard to argue with that, even if your kid does end up wanting to measure everything in sight.

And for those of us parents who grew up with the muppets, it certainly doesn’t hurt that Sid and the gang are brought to PBS by the Jim Henson Company. (Did you know that this is only the second show by the Henson Company on PBS? The first, of course, is Sesame Street.)

If your kid can’t get enough of Sid, you’ll want to check out the brand-spanking-new Sid the Science Kid Store here at Ty’s Toy Box. Me, I’m partial to the How Does That Do What It Just Did shirt, because that’s a question that fits nearly every life situation, I think, but feel free to find your own favorite. It shouldn’t be hard.

Welcome to Ty’s Toy Box, Sid and friends! We’re awfully happy to have you!

Ty is now Tweeting on Twitter!

Wednesday, June 3rd, 2009

Ty Simpson, Founder and CEO of Ty’s Toy Box started this blog over two years ago, to connect with the tens of thousands of moms, dads and grandparents who helped take his business from basement hobby to one of the fastest growing online businesses in the country.

Some of you already know the story and the spirit of which TysToyBox.com came about.  You can read an excerpt by clicking here.  Word of mouth marketing from customers who found hard-to-find television character product that they can’t find anywhere else, continues to drive the business which now employs 70 people!

Now people are talking once again as Ty’s has debuted its personalized apparel program which has been a huge hit with fans of emerging brands like Super Why!, Yo Gabba Gabba, Wow Wow Wubbzy! and many more!

Ty and the employees at Ty’s Toy Box, now want to invite you to Tweet with Ty on Twitter!

For those of you who are unfamiliar with Twitter, it is easy!  This video does a pretty good job explaining it:

If you already Tweet, be sure to follow Ty — as he would like for you to join him as he continues to build the company, converse with Toy and Entertainment companies and most importantly — inform you of all the latest new products coming to market.

There may be a few very special offers he’d like to share with you throughout the year as well!

The Sensational Turtle Girls! What do you think?

Monday, May 18th, 2009

(Free prize giveaway below)

I look at toys every day. As owner of TysToyBox.com that’s pretty much my life (that and my kids homework, sporting events, etc.!)  If you are reading this blog, chances are that you have kids and are pretty in tune with what your kids like or don’t like as well!

But I’ve often wondered if I’d know a good idea if it was, well, still just an idea on the drawing board. Not yet a TV show, not yet a book, and nothing on the toy store shelf.  Focus groups and formulas aside, would I know a good idea if it bit me?

Well, here’s my chance! And since we’re all in this together, Ty’s Blog readers, here’s your chance to play “Queen/King of All New Toy Inventions for a Day!” Will you take a few minutes to look at a new idea we found and tell us what you think?

The inventor used to work at Mattel, so his basic inspiration was to develop a fashion doll that was more interesting than Barbie and less (how shall I say) “sassy” than Bratz. But with all the traditional hair play and clothes play features needed to make it a commercial success.

But here’s his dilemma: It’s not an ordinary fashion doll, but something kind of, well, quirky. And because it’s not in the mold, so to speak, of Barbie or Bratz, it’s a bit more risky.

Two major toy companies have already said, “Creative and cute, but no thanks.” And he has been told by others in the business that they’d be more likely to license the concept if the characters were fairies or mermaids…something more “obvious” and “proven.” Which the inventor hears as, “Make it boring.” He’s of the belief that if it’s fun, and mom smiles when she sees it, it’s a big winner!

So what should he do next?

Does he present it to the next big toy company as is? Does he bring the idea to a smaller toy company? Could he possibly develop the brand by going straight to consumers online? Does he make them mermaids? Or does he call it a day and pat himself on the back for at least having tried?

Ty’s loves to find and promote emerging toys, and it doesn’t get any more “emerging” than the five “Sensational Turtle Girls!” Their story goes something like this:

Since forever, little girls everywhere have closed their eyes and tossed coins into fountains, wishing for their dreams to come true.

 

What becomes of those wishes? The Sensational Turtle Girls bring little girls’ wishes to life and go with them, together as friends, to “live the wish,” wherever those wishes might lead.

 

Hidden inside each character’s shell is a “wishing coin.” The promise is that if a little girl uses this special coin to make a wish, believes in the wish with all her heart, her wish will someday come true.

 

On the back of each wishing coin is a secret code that leads to an online world. Girls who buy Michelle will enter a world of Princesses and fairytale castles in Paris. Those who buy Shelby will go with her and The Girls to the Royal Ballet in London. Rachelle’s wish takes her to the art scene in SoHo. Shelly’s, to a movie premier in Hollywood, and DonnaShella’s to a fashion show in Rome.

 What do you think? We’d love to hear your feedback.

We are giving away a $50 TysToyBox.com gift certificate to one lucky feedback participant (chosen on Monday, May 25). Please provide your comments below.

Ty (The Toybox Daddy)

The Idbids have arrived at Ty’s Toy Box

Monday, February 23rd, 2009

As parents, we’re always looking for toys we can feel good about, so it’s with an extra burst of pride that Ty’s Toy Box is thrilled to introduce our brand new Idbids Store. Haven’t met the Idbids, yet? Here’s their blurb:

In the land of green, little is the new big. Meet the Idbids — Scout, Lola and Waverly. Likable (make that lovable) characters (make that friends) here to find little partners (make that children) who discover the big (make that important) part they can play in keeping our Earth happy, healthy and green — one iddy biddy step at a time. Visit our store to find green products and eco friendly toys.

Each Idbid is a snuggly friend made from 100% organic (not to mention, snuggly!) Egyptian cotton. And each one comes with both a book and a field guide to help your child start taking those iddy biddy steps towards protecting our planet. They’re not just made in an eco-friendly way, they’re helping the next generation make eco-consciousness a way of life.

Each Idbid kit now also comes with a code which can be redeemed with The Nature Conservancy to make a real difference—participate in your choice of campaigns to help preserve our planet. (Read all about this exciting new feature of the Idbids here on the Iddy Biddy Blog!)

So let’s recap: Each Idbids kit gets you a huggable friend, a Field Guide, a carry pack, a story book, a code redeemable with The Nature Conservancy, and a certificate to recognize the owner once the steps in the Field Guide have been completed; plus, each package is made from recycled and eco-friendly materials. If this isn’t a toy you can feel awesome about, I don’t know what is.

Welcome to Ty’s Toy Box, Idbids! We’re looking forward to taking those iddy biddy steps that make a biggy big difference!

Visit the Idbids Store to purchase your Idbids Starter Kit now!

Clifford has arrived at Ty’s Toy Box!

Monday, February 16th, 2009

Do you think that author Norman Bridwell realized—when Clifford the Big Red Dog was first published in 1963—that in 2009 Clifford would still be an international sensation? It’s not surprising, really; who could resist a giant dog who was once the runt of his litter, but outgrew his family’s house thanks to the love of his special human?

Nowadays Clifford enjoys celebrity through Bridwell’s books as well as the popular PBS cartoon. And now Clifford has joined us here at Ty’s Toy Box, in the Clifford the Big Red Dog Store. Come on it and find all of your favorite Clifford characters and all of the Clifford goodies your kids want.

Also make sure you check out the new Scholastic BE BIG campaign, where kids are encouraged to follow Clifford’s big ideas about making the world a better place to enact changes in their own communities. Not sure how to participate? Don’t worry—the site gives step-by-step suggestions on ways to get involved.

Now where else are you going to find a big red dog who does all of that? Nowhere, that’s where.

Welcome to Ty’s Toy Box, Clifford! We’re awfully glad to have you here!

New items are being added to the Clifford the Big Red Dog Store all the time, so check back often!