If you missed the big news earlier today, stop the presses and hold on to your hats: Ty’s Toy Box and All Aboard Toys are joining forces:
Ty’s Toy Box, LLC and All Aboard Toys, LLC today announced the merger of their two companies, creating the largest independent toy destination for licensed character merchandise available online. Ty Simpson, current CEO of Ty’s Toy Box, will be CEO of a newly-formed holding company which combines the businesses of both entities, while Dave Carlson, current CEO of All Aboard Toys, will serve as Chairman of the Board.
“Unifying the licensing relationships and online retail breadth of both AllAboardToys.com and TysToyBox.com creates one of the top-five online destinations for character-based toys and merchandise,” says Simpson. “With approximately $26 billion spent annually on character licensed product and the Internet being the fastest growing source of this revenue, combining our efforts will be advantageous to our licensing industry partners and provide our customers with an unprecedented assortment of character-related products, including exclusives they can’t find anywhere else.”
Everyone at Ty’s is very excited about the new partnership, and big doings are certainly afoot. Stay tuned for more information. (It’s not quite as suspenseful as a soap opera, but a lot more exciting than buying from a Big Box store, honest.) In the meantime, join us in saying “welcome aboard” to All Aboard Toys!